Posts for: #Note

Bezos encourages employees to search broadly despite criticism that Amazon is not focused enough. “Every new business we’ve ever engaged in has initially been seen as a distraction by people externally, and sometimes even internally,” says Bezos. “They’ll say, ‘Why are you expanding into media products? Why are you going international? Why are you entering the marketplace business with third-party sellers?’ We’re getting it now with our new infrastructure web services. ‘Why take on these new developer customers?’ ”Bezos adds that most companies’ big errors have been acts of omission and not acts of commission: “It’s the opposite of sticking to your knitting. It’s when you shouldn’t have stuck to your knitting and you did,” he says. “It’s very fun to have a culture where people are willing to take these leaps. It’s the opposite of the ‘institutional no.’ It’s the institutional yes. People at Amazon say, ‘We’re going to figure out how to do this.’”

In 2010 Paranjpe launched a three-phase initiative called Project Bushfire, with the goal of getting every employee—more than fifteen thousand people in India alone—to visit customers in their workplaces and homes.

每位同事都当客服？或者每位同事都要访谈用户？那种方式对了解业务、了解客户最有帮助？

There are three testing modes based on modes of learning under uncertainty: abductive, inductive, and deductive logic.

Questions to Ask When Creating Facebook Micro-Content

Is the text too long? Is it provocative, entertaining, or surprising? Is the photo striking and high-quality? Is the logo visible? Have we chosen the right format for the post? Is the call to action in the right place? Is this interesting in any way, to anyone? For real? Are we asking too much of the person consuming the content?

//一般来说，破坏性创新并不涉及特别复杂的技术变革，其主要表现形式就是将成品元件组装在一起，但相比之前的产品，产品结构通常会变得更加简单。破坏性创新并不能为主流市场的客户提供更好的产品，因此这种创新首先发生在主流市场的可能性很小。相反，破坏性创新提供的是一种完全不同的产品组合，只有远离主流市场或对主流市场没有太大意义的新兴市场，客户才会重视这些产品组合的属性。

这是有点反直觉的。