SCAMPER 是一个创造性思维工具，其核心理念最早由 Alex Osborn 提出。Osborn 是美国广告公司 BBDO 的联合创始人，也是“头脑风暴（Brainstorming）”概念的提出者。

在 Osborn 提出这些创新性问题框架后，Bob Eberle（一位教育专家）在1971年将其结构化，并整理为一个便于记忆的首字母缩略词：SCAMPER。

MECE（其发音为“me-see”），意思是“相互独立、完全穷尽”,它是麦肯锡解决问题流程的一个必要原则。新员工加入麦肯锡之初都会被深入灌输MECE思想。

• 麦肯锡方法

Complementarity between computers and humans isn’t just a macro-scale fact. It’s also the path to building a great business. I came to understand this from my experience at PayPal. In mid-2000, we had survived the dot-com crash and we were growing fast, but we faced one huge problem: we were losing upwards of $10 million to credit card fraud every month. Since we were processing hundreds or even thousands of transactions per minute, we couldn’t possibly review each one—no human quality control team could work that fast.

In Nvidia’s early years, even the longer-tenured employees could never feel totally secure because the company had adopted an “up or out” approach, with people either getting promoted on a regular cadence or getting pushed out to make room for someone with greater potential. The company handled personnel in the same uncompromising way that it approached chip design.

六点起床，跑到咖啡厅把今天必须完成的 Paper Work 做完了，今天还有一整天的各种讨论。我还挺喜欢做事的，真是离大谱……